Passion Project: Slippy Pitch

What do you do between projects?

Work on passion projects! I believe and practice - do what you love. This project is leaking of passion and draws from the best of all 3 involved in the branding process.

This passion project by Julien McNab and Todd Mintz, was a true collaboration between myself and the two uber marketing and content creatives. Their venture is based on the Instagram feed @slippypitch, which dives in feet first into the quips and observations on and off the pitch of soccer/ football to educate and entertain American fans.

I'm happy to share another behind the scenes breakdown into the thought process of visual elements in this brand identity creation.

If you are a soccer / football fan you should definitely follow these fellows and @slippypitch on IG.

Instagram hashtag#brandstrategy hashtag#logo hashtag#soccer hashtag#sports hashtag#football hashtag#marketing hashtag#worldcup hashtag#contentcreator hashtag#branding hashtag#brandidentity PremierLeague Home hashtag#fans hashtag#americanfans hashtag#popculture hashtag#entertainment hashtag#creativecontent hashtag#passionproject hashtag#storytelling hashtag#brandnarrative Wrexham AFC Arsenal F.C Manchester City Football Club The Creative Ladder