Diagram illustrating the story of Grundei's logo with three elements: a box labeled 'Box' representing out-of-the-box thinking, a letter 'G' for strength and confidence, and a color orange symbolizing creativity and courage, with annotations explaining each.

Meridith Grundei, Public Speaking Coach

Meridith Grundei is a public speaking coach. Grundei is scaling up her business and was looking for a logo to help attract more tech CEOs and businesses. To increase the recognition of Meridith Grundei’s public speaking business visually beyond images of Meridith, I created a visual identity that emphasizes Meridith - an out-of-the-box speaker who works to help business executives gain public speaking confidence and give presentations that are more engaging and authentic.

The logo and its parts are a flexible icon that can be used to visually differentiate her offerings as her business expands while centering around elements that will become identifiable with all Meridith pursues: public speaking coaching, podcasts and Merdith’s method for teaching public speaking. The main icon can be used consistently across all communications.

Project duration: 5 weeks

A black background with fog and a red square outline, featuring a large stylized letter 'G' in orange at the center.
Event poster for a live streaming talk titled 'The Speakers Lounge' with theme 'Let's Talk TikTok!' scheduled for April 1st, 2024, at 12:00 PM ET featuring Meridith Grundei, a speaking coach, with links to RSVP on LinkedIn and YouTube.
Promotional flyer with a dark blue background, featuring an orange geometric frame and an orange hanging pod with a woman sitting inside, looking up and smiling. The flyer promotes Meridith Grundel and her coaching services, with event details: May 11, 2023, at The Pitt, NYC, and includes her website, www.grundeicoaching.com.
A woman standing against a textured light gray wall, wearing a pale pink hoodie with a black outlined square and a large black letter "G" on the front, holding a braid of her hair with her right hand.

Ask me about working with a client who has design help on staff.

Woman with shoulder-length brown hair sitting on a yellow velvet chair, wearing a black sleeveless top, looking to her right. The background features text reading 'Meridith Grundei' and 'Your go to Public Speaking Coach' with a logo in the bottom left corner.
Gray baseball cap with a logo of a letter G inside a tilted square, placed on a plain light gray background.
Event poster for 'The Speakers Lounge' featuring a presentation titled 'You Are Brilliant, But Your Presentations Are Not!' with guest Mike Teixeira and speaker Meridith Grundei. The event is scheduled for Monday, May 6th, 2024, at 12:00 PM ET, and will be livestreamed on YouTube, LinkedIn, and other platforms. The poster includes photos of Meridith Grundei and Mike Teixeira.

Comp ideas we worked though for this project.

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