AI Ad Campaign
In this ad campaign I used various AI and design tools to craft entertaining messages for social media to educate audiences on the value of Brand Archetypes in brand identity. Using brand archetypes is part of my process when working with clients to help identify what their unique story is before crafting visual brand assets. The concepts here were thought out to challenge the stereotypical idea of what a Hero, Creator, Innocent, etc. might be, while appealing to potential clients that are seeking branding collaborations. Read more here.
Graphic & Web Design, Animation
